Chris Anderson
Author
Publisher
Crown
Pub. Date
[2024]
Language
English
Description
"From the bestselling author, media pioneer, and curator of TED, an inspiring book about one of humankind's defining but overlooked impulses, and how we can super-charge its potential to build a hopeful future. Recent years have been tough on optimists. Hopes that the Internet might bring people together have been crushed by the divisiveness of social media. But as head of TED, Chris Anderson has had a ringside view of the world's boldest thinkers...
Author
Pub. Date
2016.
Language
English
Formats
Description
Since taking over TED in the early 2000s, Chris Anderson has shown how carefully crafted short talks can be the key to unlocking empathy, stirring excitement, spreading knowledge, and promoting a shared dream. Done right, a talk can electrify a room and transform an audience's worldview. Done right, a talk is more powerful than anything in written form. This book explains how the miracle of powerful public speaking is achieved, and equips you to give...
Author
Language
English
Formats
Description
Author Chris Anderson makes the compelling case that in many instances, businesses can profit more from giving things away than they can by charging for them. Traditional economics operates under fundamental assumptions of scarcity--there's only so much oil, iron, and gold in the world. But the online economy is built upon three cornerstones: processing power, hard drive storage, and bandwidth--and the costs of all these elements are trending toward...
Author
Language
English
Formats
Description
What happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes available to everyone? "The Long Tail" is a powerful new force in our economy: the rise of the niche. As the cost of reaching consumers drops dramatically, our markets are shifting from a one-size-fits-all model of mass appeal to one of unlimited variety for unique tastes. From supermarket shelves to advertising agencies,...